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Use case

An AI avatar that answers questions on your website

The job: visitors to your website get a friendly guide who welcomes them and answers common questions about your organisation, by text or by voice.

What it costs: a fixed written quote, agreed before any work starts.

The problem this solves

People arrive at a website with a question. Many will not read five pages to find the answer, and many will not phone. They leave. For some visitors the barrier is bigger: reading is hard, typing is hard, or the site is organised in a way that only makes sense to the people who built it.

An AI avatar gives those visitors another way in. They ask in their own words and get an answer drawn from your information, with a link to the right page or the right person.

What you get

  • A guide that knows your organisation

    It answers from the information you give it, such as your services, prices, opening hours, policies and common questions.

  • Text or voice

    Visitors can type or speak, and read or listen. That helps people who find reading or typing difficult.

  • A face for your service

    A presenter on screen who suits your organisation and your audience.

  • A clear path to a person

    When a question needs a human, the guide points the visitor to your contact details or enquiry form.

You can meet ours. Axel is the guide on this website. Our AI avatars page has more detail on the service.

Good jobs for a website avatar

  • Explaining what you do and who you help.
  • Answering the questions your front desk hears every day.
  • Helping people find the right form, page or phone number.
  • Explaining a process step by step, such as how to enquire or how to make a complaint.

Jobs to keep with a person: advice about an individual’s situation, anything urgent, and anything that involves private or sensitive information. A guide should say so and hand over.

What to decide before you start

  • Which questions it should answer, and which it should hand to a person.
  • What information it may draw on. Only material you are happy to make public.
  • How visitors will be told they are talking with an AI guide.
  • Who in your organisation keeps its information up to date.

We work through these with you, and the answers go into your written quote, along with what is included and support after delivery.

Why aXai

aXai is a disability-led AI, software and accessibility company. We build AI systems, software, and concepts and prototypes ready to scale, and we deliver them through AI-supported work: skilled people with disability in real, properly paid roles, working to clear quality standards, with AI removing the barriers and people keeping the accountability.

Every project runs on our own infrastructure, the Decision Bus and Project Layer, so each step is planned, signed off by a person and on the record. That is our operating advantage. Read how it works.

Questions

Will it give wrong answers?

Any AI guide can make mistakes, so it is built to be safe when it does. It answers from the information you give it, it should tell visitors it is an AI guide, and it offers a way to reach a person.

Can it replace our phone line or front desk?

No. It takes the common questions so your people have more time for the ones that need them.

Does it need private information about our clients?

No. It should only draw on information you are happy to make public. Please never send us private details about clients or staff.

What does it cost?

It depends on how much information it covers and how it fits into your website. You get a fixed written quote before any work starts.

How long does it take?

Tell us your deadline when you get in touch. We confirm the timing in your quote.

Tell us about your website

Tell us your web address and the questions your visitors ask most. We will reply by email with next steps and a fixed quote. Prefer to talk? Contact us.

What would you like?

Please don't send private details about clients or participants, or any health, disability or plan information.